The Blueprint of Chaos

What we use. Why we use it. Who we are. And how to ride with us.

This is The Blueprint of Chaos—a breakdown of what’s in the bottle, who we are, and how you can ride with the Bedlam brotherhood.

WHAT’S IN THE BOTTLE

This ain’t your basic beard blend. These carrier oils were handpicked over a decade of chaos and trial. We built this formula for men who work in welding bays, ride through Midwest winters, wrench past midnight, and still show up the next day ready for war.

- Sweet Almond Oil – Smooths, softens, strengthens. The OG multitasker.

- MCT Coconut Oil – Adds shine, detangles, and keeps your skin from going full lizard.

- Avocado Oil – Moisture lock + damage control. Great for cold weather beatdowns.

- Grapeseed Oil – Lightweight, vitamin-rich, adds shine without the grease.

- Castor Oil – Seals split ends and stops the beard itch dead in its tracks.

- Karanja Oil – Fights beard funk, protects against sun, and soothes irritated skin.

- Moringa Oil – Anti-aging, anti-breakage, anti-BS. Boosts strength and shine.

- Meadowfoam Seed Oil – Lightweight and long-lasting. Keeps your beard hydrated without weighing it down.

ALLERGY WARNING

We don’t cut corners—but your skin might if you’ve got sensitivities. Our oils are blended with essential oils and skin-safe fragrance oils. If you’ve had reactions in the past, test a small amount before going full send. You can also hit us up and we’ll guide you toward the cleanest option for your skin.

WHAT MAKES US BEDLAM

We’re not a white-label brand pretending to be rugged. This is small-batch, chaos-crafted beard care—born in Oklahoma, forged by veterans, bikers, blue-collar warriors, and the misfits who don’t fit in with the pretty-boy brands. We’re loud, proud, and raw. We don’t mass produce, and we don’t sell out. If you want glossy influencer crap, keep scrollin’.

JOIN THE CHAOS

Bedlam’s Ambassador Program isn’t about hashtags and selfies. It’s boots-on-the-ground. We want die-hards who rep Bedlam in real life—at barber shops, beard comps, tattoo shops, or wherever the hell you live and breathe loyalty. We’ll hook you up with the gear, the sample kits, and a shot to lead the charge. Just know—this ain’t a participation trophy club. It’s earned, not handed out.