CRUZ – A bold, dark, and refined scent that echoes the thrill of the open road at night.

Deep Forest Oud & Balsam lay the groundwork—rich, resinous, and smoky, like the scent of fresh asphalt after midnight rain. Frankincense and Myrrh stack on a mystic layer, almost spiritual, with smooth masculine swagger. Musk finishes it off with that deep, clean confidence—like a blacked-out muscle car idling in the dark, ready to roar.

Cruz isn’t just a scent—it’s a statement. And this one’s personal.

This profile was hand-designed, crafted, and bottled by my son Cordell. Proceeds from every sale go toward buying his first car. The man’s turning 16 soon—help him hit the road in style. Plus, folks who’ve already tried Cruz? They’re comin’ back for more. It’s that damn good.

SMELLS LIKE: Asphalt After Rain + Sacred Smoke + Engine Idle Musk

BEDLAM BUILT

• Made with all-natural, high-performance oils

• Non-greasy—won’t leave your face lookin’ like a glazed donut

• Fights beard-druff, itch, and dry skin like it’s got a score to settle

• Softens the rough without killing the grit

• Won’t clog your pores (noncomedogenic, but we don’t speak lab coat)

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PUT IT TO WORK

• After a shower or beard wash

• Before you roll out, clock in, or kick up dust

• Anytime your beard feels dry, itchy, or like it’s tryin’ to test you

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Small batch. All grit. No compromise.